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Many of the MDs and CEOs we work with in the IT and technology sector often mention the dilemma of the summer holiday season – the need to and yet the difficulty of taking a well-earned break! We agree with one thing – “a holiday is simply not an option”. It’s a must! For busy MDs and CEOs in the tech sector we think it’s counter-intuitive to think any different. Find out why...
A holiday is simply not an option, Boost Your Sales Blog

Are you a solid marketing all-rounder with 10+ years digital and traditional marketing success? Are you looking for flexible, part-time work helping small-to-medium sized companies grow at home and abroad?
When quick wins are quick losses

At the start of a New Year a lot of us are usually busy agreeing sales targets! In most cases the focus is on how to win new business. After that the question that usually comes up is, “ How can we get a few quick wins to kick the year off to a great start? “ But before you waste time and energy trying to come up with the suspects in your network, the good clients that always buy from you and the fresh marketing ideas, I would recommend you review last years “quick wins” and see if they were real “wins” at all ?
When quick wins are quick losses

How do you best prepare to take your successful Irish business into an overseas market? From my experience of working with several different IT and technology companies doing just that, while there is no one-size fits all tick-box to complete to put you on the path to success, certain learnings and commonalities emerge time and time again. I thought the following flags might be of interest to senior management about to embark on their own overseas journey.
Locals going global - Learnings from Irish IT and technology firms on making their international market expansion a success. Photo by Tom Cleary on Unsplash

Flashback to Friday afternoon, 6th February 2009! As a budding marketer, that’s when I decided to give this Linkedin thing a go! Nearly 10 years later, its widely heralded as the most popular business to business social networking platform on the planet. Linkedin has been a tremendous success both locally here in Ireland and across the globe meaning its practically a marketing must-have for the vast majority of businesses out there. Not that I confess to being a “Linkedin Expert” but I thought I would share a few tips for any Small-to-Medium business owners looking to get the basics right!

Are you a looking for a new website? Here are our top tips for business owners looking to develop a killer website for fast-growing IT and tech services companies!

Coming soon - our thoughts on the art of developing a new website!

A common statement is that the only constant in business is change. This means we must all be constantly learning so we can adapt, develop and grow.
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As a 'grey-haired' business development and business coaching expert, I spend most of my working week helping my clients and promoting their businesses.
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It never ceases to amaze me the lack of importance that company directors and senior management place on their customer and prospect data.
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